HUMANKIND
HUMANKIND
SOCIAL MEDIA
SOCIAL MEDIA
Graphic Design
Graphic Design
YEAR
YEAR
2021 - 2025
2021 - 2025
CLIENT
CLIENT
Humankind
Humankind
ROLE
ROLE
Graphic Design
Graphic Design
LOCATION
LOCATION
Paris
Paris
BRIEF
BRIEF
Create social media assets for the official channels of Amplitude Studios’ video game Humankind (a historical strategy game).
Designs required strict adherence to brand guidelines, visual consistency with existing assets, and historical accuracy where applicable.
Assets needed to be optimised for specific social platforms and align with broader marketing campaigns, requiring a workflow adaptable to production changes and a high-volume posting schedule.
Create social media assets for the official channels of Amplitude Studios’ video game Humankind (a historical strategy game).
Designs required strict adherence to brand guidelines, visual consistency with existing assets, and historical accuracy where applicable.
Assets needed to be optimised for specific social platforms and align with broader marketing campaigns, requiring a workflow adaptable to production changes and a high-volume posting schedule.
DESIGN
DESIGN
Created series with reusable templates to ensure visual cohesion and production efficiency as well as to allow in-advance planning and flexibility in relation to schedule changes. Designs included adaptable frames to accommodate diverse asset formats (illustrations, screenshots, UI icons) to ensure balanced compositions and visual uniformity.
Used predefined brand colours, fonts, and graphic elements (rounded borders, gradients) across all assets to ensure adherence to visual guidelines. Delivered designs in platform-specific formats (1080×1080, 1920×1080) and tailored content to either inform players or drive engagement through challenges and trivia to align with platform best practices.
Collaborated closely with marketing, community, production and historian teams to ensure content was campaign-aligned, player-focused and accurate.
Created series with reusable templates to ensure visual cohesion and production efficiency as well as to allow in-advance planning and flexibility in relation to schedule changes. Designs included adaptable frames to accommodate diverse asset formats (illustrations, screenshots, UI icons) to ensure balanced compositions and visual uniformity.
Used predefined brand colours, fonts, and graphic elements (rounded borders, gradients) across all assets to ensure adherence to visual guidelines. Delivered designs in platform-specific formats (1080×1080, 1920×1080) and tailored content to either inform players or drive engagement through challenges and trivia to align with platform best practices.
Collaborated closely with marketing, community, production and historian teams to ensure content was campaign-aligned, player-focused and accurate.
GAME STATS
GAME STATS
COMMUNITY GAMES
COMMUNITY GAMES
INFOGRAPHICS
INFOGRAPHICS
GAMEPLAY TIPS
GAMEPLAY TIPS
PREVIOUS PROJECT
PREVIOUS PROJECT
NEXT PROJECT
NEXT PROJECT
HUMANKIND LOGOS
HUMANKIND LOGOS
ENDLESS DUNGEON SOCIAL MEDIA
ENDLESS DUNGEON SOCIAL MEDIA
